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Committing to longer term customer lifecycles that enable sustainable growth and profitability has never been more paramount. But in a channel environment, this is not always straightforward and requires a commitment to customer success from the vendor right through to partners.
Whilst many vendors are adapting their partner programs to include customer success enablement, there are still countless partners lacking the data, support and resources required for effective, scalable execution. This in turn has led to partners taking control and building their own customer success frameworks.
No matter which end of this spectrum your business sits, this ChannelTalks episode is guaranteed to provide countless, valuable take-aways, including:
Irit Eizips, Chief Customer Officer & CEO at CSM Practice, is a world-renowned expert in customer retention and upsell strategies. She has been nominated Top Customer Success strategists and influencer year after year since 2013 for her contributions in shaping CS methodologies.
Early 2022, Irit was named as one of the Top 50 Customer Success Influencers and Top 25 Most Innovative Leaders in CX. In 2021, she was recognized as one of the Top 100 Global Inspirational Leaders and Top 150 Global Customer Experience Thought Leaders.
Established in 2014, CSM Practice is the first customer success strategy consulting firm in the world.
If you’d like to see more of Irit, subscribe to her Youtube Channel on Customer Success https://www.youtube.com/@CSMPractice
Nick Verykios has been involved with the IT industry for more than 30 years and has successfully blended entrepreneurial ventures with a career spanning marketing, product development, sales, executive/general management and director's duties. As the multi award winning and Industry Hall of Fame inductee, as the CEO of Distribution Central, he steered growth from a start-up business in 2004 to exceed $700 million in revenue in FY 2019, post-acquisition and integration of Arrow Inc.'s ANZ assets.
This tremendous growth cemented Arrow ECS ANZ as one of the largest and most profitable IT&T distributors in the ANZ & APAC regions. Nick managed the successful sale of Distribution Central to Arrow Electronics, Inc. Prior to this, in 1994 Nick founded the IT distributor, 1World Systems Pty Ltd and later, co-directed LAN Systems Pty Ltd, both highly profitable ventures, sold to international IT companies. Both companies were considered to be at the forefront of IT distribution and service procurement with their unique business models further deployed in international companies spanning more than twenty countries. LAN Systems was transformed from a $4m distributor into a highly profitable $160m services organisation in just over five years.
Scott is a seasoned entrepreneur with more than 30 years' experience building IT companies across Asia Pacific. Scott established iasset.com in 2008 as the world's first global channel ecosystem for the entire supply chain. iasset.com has received numerous awards including CRN's Top 50 Emerging Vendors in 2013 and 2014. Scott was also a founder and Executive Chairman of Distribution Central and oversaw its growth from a five-person staff and $1.7 million turnover to more than 160 employees across two countries with revenues exceeding $520 million. The company is a recipient of numerous awards, including BRW Fast 100 awards, 2009 Deloitte Fast 50 Australia and Deloitte Fast 200 APAC. Prior to acquiring Distribution Central, Scott built MarketEntry (Europe), a business consulting company helping small technology companies reach and manage their growth potential which was acquired in 2004. He also founded LAN Systems Pty Ltd (Australia), which rapidly became the largest network distributor in the region and was acquired in 2000. Scott also co-founded Micro Networks Australia Pty Ltd, which was acquired in 1990.
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