In this episode of ChannelTalks, we catch up again with Jay McBain - Principal Analyst, Channel Partnerships & Alliances at Forrester Research. In the first of our two part series, we discuss Jays' 2021 predictions for the IT channel, including:
- How the channel can shape and influence the way businesses work (post COVID)
- Can the channel adapt to subscription/consumption models, as they become more mainstream?
- How can distributors survive an embedded, white-labeled future of solution "building blocks"?
Liked Part 1? Watch Part 2 here now.